For a long time, smart technology and electrification routes were being generated, a new energy vehicle market that once confused car buyers and fascinated car manufacturers. In response, the state has introduced top-level industrial planning to guide industry and market development. Now, when the new energy vehicle market is truly moving away from policy orientation and towards marketisation, companies must understand the "three key points".
Key point 1: The trend towards electrification and intelligence is irreversible.
It is now widely accepted that electrification is the basis of vehicle intelligence. Only when electrification is achieved can intelligent control be better realised, and can the vehicle be fully intelligent and unmanned. BYD is one of the early promoters of the development of electric vehicles in China. Although it cut its teeth on the market with fuel vehicles, it has now turned into a new energy vehicle dominant company.
The second point: the new energy vehicle market is only "additive".
The third point: L3 level autonomous driving is accelerating amidst doubts.
China's traditional auto industry is in good shape, as evidenced by the rapid growth in auto production and sales. The China Association of Automobile Manufacturers (CAAM) released statistics on domestic vehicle production and sales in 2010, with production and sales exceeding 18 million units in 2010, up from 13 million units in 2009, with year-on-year growth at a record high, passenger car production and sales exceeding 10 million units for the second time, and commercial vehicles generally performing well. As of January 2011, a total of 330,000 new energy vehicles had been sold in China, 80% of which were hybrid electric vehicles, while the cumulative sales of foreign new energy vehicles in China amounted to 160,000 units. In addition, some of the new energy vehicles developed by automotive companies have been put into pilot cities for promotion.
The intelligent and electrified development of the new energy vehicle market is irreversible. It has entered a period of diversified development, with different technical lines of merit and disadvantage. Product evaluation depends on the market. The second is the application of autonomous driving technology. Before the unified promulgation of regulatory standards, enterprises still remain conservative. Consumers can try some self-driving features, but with caution. Third, the separation of software and hardware is becoming more and more obvious, and the era of software-defined cars is coming, especially the application of L3 and above advanced autonomous driving, which will lead to a change in the overall zero-cooperation model of the automotive industry.
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